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Case study · Nokia

A North Star vision for Nokia's enterprise experience.

A complete redesign and North Star vision for Nokia's digital experience, a future-forward, self-serve platform with configurators, quoting, dashboards, and AI-powered tools, aligned to an evolving brand and built to scale for enterprise customers.

Disciplines
UX & Product Design · Digital Transformation
Partner
Delivered with PwC
Nokia self-serve explorer and configurator
The brief

A future-forward platform Nokia could rally behind.

We set the strategic direction for Nokia's next-generation digital experience. Stakeholder and customer interviews, persona development, journey mapping, competitive analysis, and a UX assessment surfaced the key opportunities, then we shaped a clear, scalable North Star the whole business could align to.

The vision

Self-serve, by design.

Enterprise customers explore solutions, configure a facility, and get a recommended architecture, guided, personalized, and built to scale across Nokia's portfolio.

Nokia solution explorer and facility configurator
In use

Recommendations and live dashboards.

From a tailored technical proposal to an at-a-glance network dashboard, customers get clarity on devices, performance, and what needs attention.

Nokia recommended architecture and network dashboard
What we brought

UX & Product Design

UX research & strategy
Stakeholder & customer interviews
Persona development & journey mapping
Competitive analysis & UX assessment
North-star vision & concept
Wireframing & prototyping

Digital Transformation

Future-state experience strategy
Scalable design system
Business alignment & digital roadmap

Have something you want to make feel premium?

Let's talktcoppola@tondo-digital.com

Delivered as part of an engagement with PwC, with TONDO team members contributing UX, strategy, and digital-transformation expertise. TONDO does not claim direct ownership of the final implementation. All trademarks, brand names, and logos belong to their respective owners.